As if the 2012 kia Soul wasn't already eye catching enough, its South Korean automaker has opted to release a special edition that ups the creative ante even further. Officially coined the Red Rock Special Edition Kia Soul, it draws parallels with the geography of the southwest region of the United States.
Specifically, that means it features a brown exterior paint job that Kia has officially named "Canyon," which is complimented by glossy-black accents on its front-end grille and mirrors. Meanwhile, its interior features black leather on the dash and brown cloth upholstery on the seats.
Of course, if you're at all familiar with the Kia Soul, then you likely already know that this isn't its first venture into the realm of special editions; nor is it the first time that the company has looked to an unconventional source for creative inspiration. You may remember last year, when the company released special editions of the Soul inspired by the company's hamster mascots and a white tiger respectively.
"The wildly popular Soul has been a game-changer for Kia since it arrived in 2009, and our series of special editions over the past three years have added individualism and exclusivity to an already fun and youthful vehicle," explains Michael Sprague, vice president of marketing and communications, KMA. "Style and flair are key to Soul's success, and the Red Rock Special Edition, which has plenty of both, will help drive sales into 2012."1
Still not sure if the Red Rock Special Edition Kia Soul is right for you? Take a look at the standard-edition model's stats, then feel free to contact Pence Kia to arrange a test drive. Conveniently located at 11901 Midlothian Turnpike, Midlothian, VA, we're always happy to answer any questions that you may have.
2012 Kia Soul At a Glance
- Engine: 1.6-liter 4-cylinder (2.0-liter 4-cylinder available)- Transmission: Six-speed manual (six-speed automatic available)
- Fuel Economy: 27 mpg city/35 mpg highway
- Interior Cargo Room: 19 cubic feet- Body Style: Four-door hatchback